Pub. 7 2018 Issue 6

l e a d i n g a d v o c a t e f o r t h e b a n k i n g i n d u s t r y i n k a n s a s 28 Planning For Your Bank’s Future Assessing Your Board’s Effectiveness Your Board’s Role in Managing Risk Succession Planning Financial Technology The Board’s Role in Developing Strategy: - Financial Performance - Sales, Service, Marketing - Human Capital - Technology and Operations - Risk Management Educational Resources www.ksbankers.com 785-232-3444 2018 Bank Director Training October 10 Hays October 11 Topeka MO S S A D A M S .C OM / F I Assurance, tax, and consulting offered through Moss Adams LLP. Investment advisory services offered through Moss Adams Wealth Advisors LLC. Investment banking offered through Moss Adams Capital LLC. Discover how Moss Adams is helping Kansas community banks thrive. We’re committed to working with you to manage risk and grow operations with our accounting, consulting, and wealth management services. RISE WITH THE WEST. PRO SP ER I T Y R I S E S I N THE WE ST ADVERTISING in your association’s trade journal is a solid approach to business development. Business publications are rated the first choice for staying in touch with what’s going on in their sector by % of decision makers. % of managers would recommend to people starting a career in their sector to read the business publications. A recent Nielsen Catalina study shows an average ROI of $ . for every $1.00 spent on print ads. Almost half of those surveyed preferred to look at an ad in print, and only in  preferred to see that same ad in a digital version. And no one wanted to see it in an app. Print is tangible, it’s engaging, it’s readable, but most of all… it works! Kris@thenewslinkgroup.com thenewslinkgroup.com | (v) . .